04 March 2012

Collection 2000's New Look!

Collection 2000 has had a makeover. The brand is now known as Collection Cosmetics with a whole new logo and a new look! Collection says:
"We've dropped the 2000, shortened our name to the strong and sassy 'Collection' and committed to really working colour and shades to give each and every one of you a signature look that says "this is me and I love it!"
The re-branding of the company ties in with their 25th Birthday and they are offering visitors a chance to win tickets to their birthday party in central London later this Spring - check out all the info HERE. When I popped into town yesterday, the Superdrug stand had been completely re-designed with the new logo and it looks fab. Their website also has a new look and they've made it so easy to find the product you need by having bold links to eye products, lip products, face products and nail products in their sidebar, as well as bold colours and an awesome interactive layout.

Collection has "New Attitude, New Ambition, New Look and New Edge" and I am so excited. Its great to see that a cosmetics company is modernising and keeping up with the trends and I can't wait to try out some of their new products!


  1. Loving the makeover of the brand! especially the website!

    fab blog btw!

    Rach :)


  2. New logo is very similar to avons colortrend I think x

  3. I'd never realised that - the spots are very similar! Thanks for the heads up :)